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Heated Rivalry

Some rivalries never cool down.

Naughty Bear’s Heated Rivalry is a limited-edition sweatshirt collection celebrating obsession, loyalty, and the kind of love that only exists between true competitors. Inspired by classic hockey energy and Naughty Bear’s unapologetic spirit, each design tells a different side of the rivalry; ice and fire, love and conflict, passion without an offseason.

Featuring seven designs to choose from, this collection blends bold graphic storytelling with cozy, everyday wearability. Once it’s gone, it’s gone.

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    Bold Designs

    Exclusive graphics you wont' find anywhere else

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    Limited Drops

    Small batch releases

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    Premium Quality

    Comfort and durability that lasts

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What the Naughty Bears are saying

Read genuine reviews from our satisfied customers

Love the unique designs and the quality of your shirts. I have purchased them for myself and my sisters. Looking forward to seeing what you come up with next.
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Barb Collins
A friend of mine suggested i check out Naughtybear apparel. Im glad I did. Upon checking out the web page I saw a lot of unique and meaningful shirts and clothes. I first chose a few and bought them. Upon receiving the shirts. I was very impressed with the quality of the shirt and also the quality of the print. As I've bought a few more items, I got to speaking with the Naughtybear crew. We collaborated together to make some very cool custom shirts for me and that meant a lot to me. These folks are very talented and artistic. All I gave was an idea and my thoughts. Poof. I was presented a proof print for my approval and yes Naughtybear knocked it out of the park. I proudly wear my Naughtybear gear and let folks know where to get it. I will also add. For completely customized and one of a kind shirts and gear. The price is really a bargain. So I suggest to those interested. Give Naughtybear a try. You won't regret it. Fast shipping and great quality every time.
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Brad Holston
Love the fact you carry larger sizes. I will be purchasing again.
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Market Customer
We purchased two shirts at Worthington Pride in 2023. I have my Drag is Art shirt sitting nicely on a shelf, needing to be altered to fit my shrinking body. Colors are vivid and stand out beautifully on the navy blue background. My husband has a shirt we purchased the same day. He wears it at least once a week. It speaks the truth. The world does have bigger problems than boys that kiss boys and girls that kiss girls. It is as bold and bright as my shirt that has been worn far less frequently. Now that we live in Michigan, I constantly have people ask where my husband got his shirt. I proudly tell them Naughty Bear Apparel and send them to your Facebook page.
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Samantha Bower Davis
I've bought numerous apparel for both ourselves and our pets from Naughty Bear Apparel and I've loved all of them! Stylish, witty and extremely wearable, they're my favorite! Excellent customer service and communication.
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Liz Goetz-Reasch
A fun, friendly T-shirt company! I have a bunch of Naughty Bear shirts and I love ‘em. The designs are fun, the sizing is accurate and they ship pretty fast.
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Matthew Brand
I now have 4 shirts from Naughty Bear, two of which have been washed multiple times. I can confirm that these shirts are well made, comfortable, and can handle the washing machine! Definitely recommend this company, plus the owners are really cool
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Alyson Lowe